About us
Adding purpose to products since 1986.
Brand Addition is a global branded merchandise supplier, working with some of the world’s most recognizable brands.
Michelin | Edward Jones | Estée Lauder | Macmillan | Google | IDL | NatWest | Unilever | PVH Group | Clarins | Jameson | ABB | Scania | Elemis | Nespresso | BBC Children in Need | HSBC | Able | JP Morgan | Cadillac | Paysafe |
Michelin | Edward Jones | Estée Lauder | Macmillan | Google | IDL | NatWest | Unilever | PVH Group | Clarins | Jameson | ABB | Scania | Elemis | Nespresso | BBC Children in Need | HSBC | Able | JP Morgan | Cadillac | Paysafe |
We’re your global partner.
We operate across the world and offer services including in-region account management, customer services, local warehouse distribution, merchandising and creative services. We’re also able to accommodate a range of languages, currencies and local preferences to develop a centralised strategy that delivers cost savings, quality, ethical integrity and exceptional customer service at a local level.
Manchester, UK
London, UK
Dublin, Republic of Ireland
Gelsenkirchen, Germany
Shanghai, China Guangzhou, China
Hong Kong, China
St. Louis, US
Brand Addition by the numbers
1986
established
8
global hubs
400+
talented people
120
global brands
managed
150
markets
reached
1.5m
orders shipped annually
Addition by subtraction.
We don’t give you a million options—we curate the products that best fit the needs of your brand goals.
Powered by people.
Our teams collaborate across continents, leveraging diverse perspectives to create amazing things together.
Inspired by nature.
We partner with ethical, sustainable suppliers to source products that make an impact without leaving a footprint.
Different by design.
We don’t just check the boxes—we think outside of them with curated products that represent your brand.
Dedicated by default.
We deliver end-to-end solutions that include e-commerce management, global logistics and more.
Backed by bespoke technology.
We partner with ethical, sustainable suppliers to source products that make an impact without leaving a footprint.
Our Values
At the core of every decision we make.
Easy To Work With
Results Matter
Make It Memorable
Do the Right Thing
Want to learn more.
We create products and packaging with fresh perspective.
Accreditations
We work responsibly and diligently alongside the most respected organizations in the world to ensure our services and products uphold the highest standards and values.
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ISO 9001 demonstrates our ability to consistently provide products and services that meet customer and regulatory requirements through a process management approach. This covers all Brand Addition sites globally.
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ISO 50001 provides a framework to establish best practices in energy performance. This covers Manchester, London and GSK.
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ISO 14001 demonstrates our ability to implement internal processes and procedures that monitor, minimize and reduce waste throughout the product life cycle. This covers all Brand Addition warehouses.
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ISO 27001 is a globally recognised international standard for information security management systems (ISMS). ISMS is a set of policies and procedures and controls that help us protect our information assets from various threats, such as cyber-attacks, data breaches natural disaster and human error. This covers all Brand Addition sites globally.
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Following review by EcoVadis experts, our reports and results demonstrate our proactive and transparent approach to disclosing commercial sustainability information. We were awarded a Platinum Rating, the highest possible rating, only awarded to companies in the top 1%.
Memberships
We’re proud to be members of the following associations and institutes as we lead our industry to a more sustainable, diverse, equitable and inclusive future.
Join our global team.
Our teams deliver products that help the world’s biggest brands build culture, awareness and meaningful connections.
Let’s build culture, awareness and meaningful connections together.
Add what matters.
There’s a lot of waste in the promotional products industry. We work with ethical, sustainable suppliers to find innovative new products that make an impact that doesn’t cost the earth.
Learn more about our sustainable goals