Logo with the text 'ba.alliance' in white on a black background.

Growing our global footprint every day to ensure we give you the best solution.

Brand Addition’s commitment to its global clients is to identify the best solution in each market we serve.

The ba.alliance is comprised of like-minded partners, and specialist creative merchandise agencies, in markets where we don’t have our own operations, to offer local solutions with the best-in-class partners.

This allows us to offer a truly global service for global brands.

Our contracted partners align with Brand Addition’s values, and commitment to sustainable growth and help develop our long-term strategies. They work alongside our teams providing local knowledge in-market. 

The ba.alliance is continually growing, under the supervision of our Partner Manager, into new markets, constantly expanding the global service we offer our international clients.

Thailand

Indonesia

Vietnam

Malaysia

Japan

South Korea

Taiwan

Singapore

Australia

India

Turkey

UAE

South Africa

Canada

Brazil

Mexico

Costa Rica

Colombia

Thailand Indonesia Vietnam Malaysia Japan South Korea Taiwan Singapore Australia India Turkey UAE South Africa Canada Brazil Mexico Costa Rica Colombia

Global Footprint.

Black geometric world map with yellow location markers on several countries.

Extending our global footprint covering all markets in EMEA, Americas and APAC

  • Understanding local market needs,

  • Consistent services across regions,

  • Frictionless trade across all regions.

  • Meeting our commitment to compliance globally.

  • Experts in each market offering local sourcing & distribution.

  • Reported through global program management.

  • Central control where ba. is responsible & accountable for partner performance.

Brand Addition by the numbers

A computer screen displaying a spectral analysis with blue and red waveforms and numerical data over a black background.
Dark image with a person in a plaid shirt sitting on a couch, holding a phone and looking at the camera.

8

Global Hubs.

130

Country Locations.

Dark image with a faint light source at the bottom, unclear details.

25

Partners.

Dark night sky with faint stars and a silhouette of an airplane flying.
Two men working on laptops at a conference table, one smiling and wearing a red plaid shirt, the other focused on his laptop, with a smartphone on the table.

120

global brands
managed

Black screen with the faint outlines of a mountain range and a moon in the night sky.

28

Warehouse Locations.

Group of young adults working on laptops at a wooden dining table in a cozy room with large windows and a modern chandelier.
Dark silhouetted mountain landscape at night with stars in the sky.

+67000

orders done locally by our partners.

Locations across the globe.

We're headquartered in Manchester, UK but have locations across the map. This allows us to work with clients all over the globe, cut down on travel and shipping time, and support local communities. Through our network of global partners we offer account management, creative services, sourcing and procurement, warehousing and fulfilment, webshop platforms and regional delivery.

Add what matters.

Close-up of a road marking with a yellow cross on a black asphalt road.

Let’s build culture, awareness and meaningful connections together.