Driving positive change.
At Brand Addition, sustainability is built into the way we work - from decarbonising our own operations to building transparent data-backed supply chains. We help clients source and design responsible, low impact products aligned with brand and sustainability goals.
Our approach is grounded within our three pillars that drive meaningful impact across every stage of our supply chain.
Responsible Products.
We help you source promotional products that align with your sustainability commitments. Through our global supplier engagement programme, we work with vendors who are actively improving their environmental performance and offering products made from lower-impact materials.
Our teams prioritise responsibly sourced materials and packaging that can be reused or recycled, helping your products fit more naturally into a circular economy.
Increasing Transparency.
Businesses increasingly need visibility over the environmental impact of their supply chains.
We collect and share sustainability data across our product supply chain — from supplier credentials to product-level information — helping you make more informed purchasing decisions.
This transparency supports stronger sustainability reporting and helps ensure product claims are credible, consistent and backed by data.
Reducing Risk.
Promotional products can carry reputational and supply chain risks if they are not sourced responsibly. Our due diligence processes, supplier assessments and third-party certifications help ensure products meet recognised sustainability standards.
Many organisations now have strong commitments to responsible procurement. However, promotional merchandise is often overlooked - creating a risk that products do not reflect wider sustainability policies.
We help close this gap by aligning promotional merchandise sourcing with your broader procurement and sustainability strategy.
Sustainability Report
We work worldwide to deliver a complete end-to-end solution that includes design, sourcing, e-commerce management, warehousing, shipping and more.
Add what matters.
“Sustainability is no longer a ‘nice to have’ - it’s fundamental to how we operate, how we create value for our clients, and how we build a resilient supply chain. My focus is on providing responsible products, increasing transparency across our global supplier network, and reducing reputational and regulatory risk for the brands we partner with. Through ongoing investment in better tools and technology - from product carbon footprint to supplier data platforms - we’re strengthening our insight, improving accuracy, and enabling smarter decisions across the value chain. By combining robust data, meaningful partnerships and a commitment to continuous improvement, we’re creating products that respect both people and the planet.”
Frequently asked questions
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Sustainable products are items designed to reduce environmental and social impacts throughout their lifecycle. This can include the use of responsibly sourced or recycled materials, reduced packaging, improved recyclability, longer product life, and ethical manufacturing practices. The most effective sustainable products combine environmental considerations with quality, functionality and durability to maximise their long-term value.
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At Brand Addition, we use our Product and Packaging Sustainability Standard to assess whether a product meets our sustainability criteria. These standards are aligned with recognised industry guidance and best practice and consider factors such as material selection, recycled content, responsible sourcing, packaging, durability and end-of-life considerations. This structured approach helps our teams make consistent sourcing decisions and supports clients in selecting products that align with their sustainability objectives.
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Responsible sourcing is supported through a combination of supplier assessments, social audits, compliance processes and ongoing supplier engagement. Suppliers are expected to meet recognised ethical standards, with many holding independent third-party certifications such as SMETA, amfori BSCI or SA8000. Brand Addition maintains a strong level of audit coverage across its supply chain, with 100% of direct suppliers in Asia and China assessed through onsite audits, all direct suppliers in Europe assessed and approximately 95% undergoing onsite audits. Brand Addition also maintains a Supplier Code of Conduct and a zero-tolerance approach to child labour and forced labour, helping to promote responsible business practices throughout the supply chain.
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Reducing Scope 3 emissions starts with making informed decisions across the supply chain. This may include selecting lower-impact materials, reducing unnecessary packaging, improving product design, increasing supply chain transparency, engaging suppliers on emissions reduction, and minimising the use of carbon-intensive transport methods such as air freight. Better data and visibility across products and suppliers can help organisations identify opportunities to reduce environmental impact while maintaining product quality and performance.
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Brand Addition helps organisations create merchandise programmes that align with their sustainability goals. Our approach is built around three key pillars: Responsible Products, Supply Chain Transparency and Reduced Risk. We support clients through responsible product sourcing, supplier engagement, sustainability data, ethical sourcing controls and evolving regulatory requirements. By combining practical expertise with robust processes and supply chain insight, we help clients make more informed and responsible purchasing decisions.







