Technology Solutions
Backed by bespoke technology
When our clients needed e-commerce solutions, we built them.
Leveraging our deep industry insight, we’ve created stock and virtual eStores, order consolidation tools and redemption websites that provide an easy shopping experience, while keeping data secure and GDPR and PCI compliant.
We host hundreds of retail-standard transactional websites, all customizable to the audience they’ll serve. Whether you need a single site or a global program, we ensure a consistent brand experience, with all the tools and integrations you need to keep things running smoothly.
E‑Commerce Technology: Powering Global Brands at Scale
Brand Addition’s experienced eCommerce team, led by our CTO, designs, develops and manages over 100 transactional web platforms for B2B and B2C clients worldwide. From Google’s Merchandise Store to Intel, Michelin, Nissan and J.P. Morgan – we build bespoke, retail‑grade experiences that reflect your brand’s aesthetics, functionality and security needs.
Fully GDPR & PCI compliant, multi‑language/multi‑currency, and API‑integrated for seamless CRM syncing.
Our Platform Types
Stocked Webshops
Real‑time inventory for effortless browsing and ordering. Features include intelligent search, product zoom, wish lists, order history, geo‑location selectors and abandoned cart emails. Powers sites like Scania and Cadillac with live stock across regions.
Redemption & Incentive Microsites
Turn codes into instant rewards. Recipients redeem unique codes for gifts – ideal for employee engagement or loyalty. Intel’s 2020 rebrand shipped 96,000 gifts globally, achieving their highest participation ever.
Buy Together Consolidation Tool
Consolidate orders across teams/regions to unlock volume pricing (clients save ~20% on average). Scheduled windows or ad‑hoc specials make tough MOQs achievable while improving forecasting.
Self‑Serve Portals
Custom dashboards tailored to your needs – points tracking, donations (e.g. Indeed’s Good Deeds), print‑on‑demand (Mimeo), special orders and business cards. Suntory’s portal is a perfect example of preference‑driven functionality.
Punchout & eProcurement
Seamless integration with Coupa, SAP Ariba, Workday and more. Trusted by Ericsson, KPMG, HSBC, Nokia, Oracle and Hitachi for frictionless procurement.
Advanced Functionality
Dynamic multi‑level categories, quick shop, recently viewed, social sharing.
Digital gift cards/eVouchers, content localisation, mobile/tablet responsive.
Live Chat, performance analytics, special order request forms.
Abandoned basket recovery, cross‑selling, banners and product reviews.
Enterprise‑Grade Standards
Security: ISO 27001 certified, PCI compliant.
Accessibility: WCAG 2.2, W3C standards.
Performance: 24/7 uptime, global CDN for speed.
Integrations: Full API support, Google/Meta feeds, ERP/CRM sync.
